Thursday, 17 July 2008

The Call of the Mall

The Call of the Mall

Provided by Psychology Today

The Call of the Mall
"When the going gets tough, the tough go shopping." For seasoned mall hounds, that's more than a clever bumper sticker--it's a statement of purpose, a recipe for fun.

But for an unfortunate few, shopping is less a joy than an addiction. They are consumers out of control, frequently buying items they don't need--and may not even remove from the packaging. Researchers are now beginning to understand who compulsive buyers are--and why they shop 'til they drop.

In many respects, shopaholics are a lot like people with eating disorders. About 90 percent are female, says Ronald Faber, Ph.D., of the University of Minnesota. They are more likely to have anxiety disorders and low self-esteem than normal shoppers. They are also more impulsive than average and tend to be perfectionists.

Intriguingly, many compulsive buyers experience heightened sensations--colors and textures are more intense during a buying binge--and some claim to reach extreme levels of focus and concentration while perusing store shelves. A few liken the experience to a drug trip; others find their shopping trips sexually stimulating.

Faber believes that the problem arises from a convergence of psychological, social, and biological factors.

Boosting self-esteem might be the key motivation behind compulsive buying. Many say that interaction with attentive sales clerks gives them a feeling of importance. Self-esteem may even influence what they buy. Compulsive shoppers are likely to return home with clothing, shoes, makeup, and jewelry--all items that enhance appearance.

The biology of compulsive shopping is less understood, but an imbalance of the neurotransmitter serotonin could play a role. The evidence is slim but suggestive: several compulsive buyers who were given Prozac--which alters serotonin levels--stopped overshopping. But they resumed their sprees once drug treatment ended.

Published date: 19950101
Source: Psychology Today

Copyright © 1991-2004 Sussex Publishers. All rights reserved.


http://www.medicinenet.com/script/main/art.asp?articlekey=35048

Confessions of a Shopaholic - Entertainment

Confessions of a Shopaholic - Entertainment

Are you a shopaholic?

Are you a shopaholic?

Shopaholics enjoy some esteemed company. Musician Elton John spent £40 million (R600 million) in just a 20-month period - £293 000 (R4.5 million) on flowers alone.
While it may not sound like a psychological disorder, this problem can bankrupt families and destroy relationships. Some compulsive shoppers are driven to suicide.



Unfortunately, many people regard compulsive shopping as a joke. "Taking illegal substances in excess is one thing. To shop till you drop arouses only amusement," says psychotherapist Adrienne Baker.

People with limited resources may appear to suffer the most, because they're vulnerable to easy credit and extortionate repayments. But the relatively affluent are, in fact, at greater risk of getting in up to their necks.

Of course, some people are just unlucky and get into debt through an unexpected event, such as redundancy. But for a substantial number, probably about one in two, getting into debt is linked with addictive behaviour - they just can't help themselves.

Surveys carried out in the United States and by the European Union have confirmed that extravagant expenditure is becoming an increasing problem, particularly with younger people.

Experts are divided over what causes shopaholicism and how best to treat it. Compulsive shopping is often not treated as a unique disorder. Most experts see it as a symptom of a broader mental health problem, such as anxiety or depression, accentuated by Western prosperity and the influence of advertising.

Psychotherapists believe that, far from being the bored, depressed woman of the stereotype, the typical shopaholic is, in fact, a deeply damaged person who needs to examine why she is spending so much time in shopping centres.

Even though compulsive shopping can be devastating, many people fail to get help. Often because people feel the problem is a sign of a weak will, but sometimes because some doctors or psychologists fail to take the problem seriously.

The signs and symptoms of compulsive spending/shopping are very similar to other addictions. Watch out for these signs (four or more of the above indicates a problem with shopping or spending):

Shopping or spending money as a result of being disappointed, angry or scared.
Shopping/spending habits causing emotional distress or chaos in one's life.
Having arguments with others regarding shopping or spending habits.
Feeling lost without credit/purchasing cards.
Buying items on credit that would not be bought with cash.
Spending money causes a rush of euphoria and anxiety at the same time.
Spending or shopping feels like a reckless or forbidden act.
Feeling guilty, ashamed, embarrassed or confused after shopping or spending money. Many purchases are never used.
Lying to others about what was bought or how much money was spent.
Thinking excessively about money.
Spending a lot of time juggling accounts and bills to accommodate spending.
Getting help

If you feel you have a problem, seek professional counselling or a self-help group to deal with the problem. Addictive behaviours tend to congregate, so if you have an eating disorder, a problem with drugs or alcohol, or gambling, you may be a candidate for shopping addiction. Many communities have credit counselling centres that will also help with shopoholism.

How do I prevent shopping binges?

Pay for purchases by cash or cheque
Make a shopping list and only buy what is on the list.
Destroy all credit cards except one to be used for emergency only.
Avoid discount warehouses. Allocate only a certain amount of cash to be spent if you do visit one.
"Window shop" only after stores have closed. If you do "look" during the day, leave your wallet at home.
Avoid phoning in catalogue or Internet orders and don't watch TV shopping channels.
If you're travelling to visit friends or relatives, have your gifts wrapped leave the project finished. People tend to make unnecessary purchases when they shop for other people.
Take a walk or exercise when the urge to shop comes on.
If you feel out of control, you probably are. Seek counselling or a support group.
- (Health24, Updated January 2008)

http://www.health24.com/mind/Other/1284-1303,25860.asp